I've collected the following links recently about selling your vision and obtaining buy-in. Hopefully these will be helpful to you.
3 Tips to Re-Focus Your Team on the New Strategy
Know Your Enemy: The People Who Block Buy-in by John Kotter:
"Four Ways to Kill a Good Idea" by John Kotter
Buy-In by John Kotter and Lorne A. Whitehead
Selling Your Vision:
Involve Frontline Employees in Creating Strategy:
Other Leadership and Management tips:
Protect Your Good Idea
What are your thoughts? Please comment!